Facebook Tracking
With Facebook getting so much attention in the marketing area, we can no longer leave that behind. Also, there are claims that Facebook shares effect your Google rankings. So we need to pay some attention to how our websites are mentioned on Google.
We started collecting Facebook data last week, and today the data is available on a new screen called “Facebook”, just below the Twitter one. Here is how we show the data:
On the upper part, we show a graph that sums up the different mentions of your website on Facebook. That includes shares, likes and comments. Simply put, anywhere any of your website’s pages is mentioned as a link, we count that. This allows to see the development over time for your Facebook presence.
The lower part of the screen shows the breakdown of the different Facebook mentions(shares, likes and comments) of your website’s pages. This data only shows the current status.
For sites with many URLs mentioned on Facebook, it will take a few data collections to gather all the mentions. This is because of technical reasons.
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